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Use Social Media to Make Your Brand Stand Out http://t.co/oJNt3ZfhKK
May 31, 2013
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Use Social Media to Make Your Brand Stand Out | Video
"Don't be afraid to be bold," says Shira Lazar, host of YouTube's What's Trending. For companies that are extending their brand to social media, Lazar advises being authentic and speaking directly to your core demo as the best way to connect with customers.