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The Power of Influence in Content Marketing http://t.co/cUCVoVq3Tj
June 28, 2013
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The Power of Influence in Content Marketing
With 2.5 quintillion bytes of data created every day, marketers are challenged to stand out amongst the sheer volume of information confronting their target audience. At the same time, information overload drives consumers to filter their choices to those few who are most trusted, credible and meaningful.